Other industries

Trusted advisors across a range of industries

At Beaton, we pride ourselves on being trusted advisors to a diverse range of professional service providers, associations, and business-to-business (B2B) organisations.

We are adept in designing and delivering market insights programs to capture feedback from clients, candidates, employees, vendors, and other in-house or external stakeholders.

We also support our clients with consulting services across the Marketing and Business Development spectrum, including strategies for experience management (XM), customer experience (CX), omni-channel marketing, brand health, and more, and our partners are engaged as interim and fractional CMOs to support client needs.

We adopt a consultative approach to understanding your needs and are mindful of industry nuances when customising solutions that deliver ROI for your organisation

We work with service providers across industries

We work with a range of organisations that provide services in the following industries and more.

Management consulting
Financial services
Membership associations
Urban planning
Commercial real estate
Architects
Environmental services

Marketing and advertising agencies
Event management agencies
Creative services and graphic design
Public relations (PR) firms
Health and safety training
Human resources (HR) consulting
Recruitment agencies

Executive coaching services
Information technology (IT) services
Software development specialists
Cybersecurity consulting
Risk management and insurance
Information security consulting
Education and training services

Our Solutions

Competitor benchmarking

Compare your client service performance against that of your direct competitors and uncover areas of differentiation.

Brand health

Assess how you are perceived by the market, including non-clients, and maximise your conversions.

Client feedback tools

Use our suite of tools to assess, track and monitor client satisfaction and action issues fast.

Market research

Identify the trends in the market on key topics of interest and position your brand with world-class research.

Strategy consulting

Develop and implement evidence-based and best practice strategies and be more competitive in the market.

CX transformation

Embed and nurture client-centricity in the culture of your firm and improve client experience.

Business development

Maximise the effectiveness of your BD and marketing efforts and ensure your team is fit-for-purpose.

Pricing consulting

Define and articulate your value propositions and develop the skills to better negotiate on price.

How we work with organisations like yours

At Beaton, we avoid guesswork and provide actionable insights through a powerful blend of research and consulting. Our approach is hands-on and collaborative, ensuring that our solutions are closely aligned with your business objectives. Here’s how we support your growth:

Quantitative and qualitative

Research & data

Beaton Benchmarks – our flagship annual benchmarking study collects feedback from tens of thousands of clients to provide a comprehensive understanding of you, your competitors and market positioning.
Beaton Debrief – a customised feedback survey system that is tailored for you. It helps you gather real time feedback from your clients.
Market research – bespoke surveys designed specifically for your business needs to gain additional insights you may be lacking from your current data.

insight lead

Consulting & advisory services

Our partners leverage their extensive in-house experience to help you translate research into tangible progress. We focus on key areas such as business development, client experience improvement, branding, strategy, and pricing. Our goal is to work closely with your firm to drive transformation and foster growth.